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Privacy policy

This privacy policy outlines how BE WTR SA (“we,” “our,” or “us”) collects and processes personal data and the rights you have regarding it. BE WTR SA, the data controller for your information, is currently an active company in Switzerland and abroad.

The protection of our customers’ data and the privacy of users of our website (https://www.bewtr.com) are of utmost importance to us. Personal data that we collect or receive in the course of our activities is treated confidentially and securely protected against unauthorized access. Data processing is limited to the strictly necessary and occurs only for the purposes described in this privacy policy.

Most content on our website can be freely accessed. However, we do use technologies to measure and improve the performance of our website and collect data for this purpose. By using our website and services, you agree to our privacy policy.

We pay special attention to the collection and processing of your personal data, adhering to the following legal provisions in different jurisdictions:

  • · In Europe, we comply with the European General Data Protection Regulation (Regulation (EU) 2016/679).
  • · In Switzerland, we comply with to the Federal Act on Data Protection of September 25, 2020.
  • · In the United Arab Emirates, we comply with the Federal Law No. 2 of 2019 on the Protection of Personal Data.
  • · In the United Kingdom, we comply with the Data Protection Act 2018.
  • · In Singapore, we comply with the Personal Data Protection Act 2012.

Your privacy and data protection rights are essential to us, and we are committed to upholding standards in each region where we operate.

1. What Personal Data is Collected?

Personal data encompasses any information related to an identified or identifiable natural person. Data that cannot be attributed to any individual (anonymous data) is not included.

a. Data collected from the website:

· Name and contact information (name, first name, email address, phone number).

· Technical information, such as IP address, device, system or browser data, information collected through cookies and web beacons or other technologies, server log file data, location data, pages visited, and site navigation

b. Data collected in the course of developing our business relationships (phone calls, customer service, or when you place orders for our products or services):

· Contact information and any other information about you (name, first name, gender, postal address, email address, phone number, country of residence, billing address).

Other information you provide during a phone call.

We do not process special categories of data (sensitive data) such as data regarding religious, philosophical, political, or trade union beliefs, health data, intimate or racial or ethnic origin, genetic data, biometric data uniquely identifying a natural person, data related to criminal and administrative proceedings, or data regarding social assistance measures.

2. How Do We Collect Personal Data and for What Purposes?

We obtain personal data from individuals visiting our website through various means, including when they fill out our online contact form (the purpose of this processing is to respond to your inquiry and provide you with a tailored offer), download our brochure (the purpose of this processing is to provide information about our products and services), and subscribe to our newsletters (the purpose of this processing is to provide information about our products, services, updates, and events). We may also obtain personal data directly in the course of developing our business relationships, for example, when you contact our customer service.

These data are also used for managing our customers, drafting contracts, processing orders, providing tailored offers, conducting deliveries, managing billing and accounting. Additionally, they are used for generating business statistics and handling user reviews of our products, services, and content. All of this helps us improve our services, develop new products, and better meet your needs.

3. Who Has Access to Personal Data and With Whom Are They Shared?

Personal data is treated confidentially. Our employees have access to your personal data as far as it is necessary for the described purposes and for the relevant employee’s role. They are obligated to maintain confidentiality when processing your personal data.

In the course of our activities and as necessary, we may disclose your personal data to our service providers (such as Salesforce) or authorities. These providers may have data storage locations abroad. If the data protection level in a given country does not match the Swiss or European standards, we enter into contracts to ensure that the protection of your personal data remains equivalent to that in Switzerland or the European Union.

4. How Long Do We Retain Your Data?

We retain your information, including personal data, for as long as:

  • · It is necessary to achieve the purposes for which it was collected.
  • · We have a legitimate interest in retaining the data.
  • · It is required by law.

5. Cookies

Cookies are small text files that are used to store small pieces of information. They are stored on your device when the website is loaded in your browser. These cookies help us operate the website correctly, make it more secure, provide a better user experience, understand how the website works, and analyze what works and what needs improvement.

Like most online services, our website uses both first-party and third-party cookies for various purposes. First-party cookies are primarily necessary for the website to function correctly and do not collect any of your personally identifiable information.

The third-party cookies used on our website mainly serve to understand how it functions, how you interact with our website, ensure the security of our services, provide you with relevant advertisements, and overall enhance your user experience.

The types of cookies used include:

Essential: Some cookies are essential for you to enjoy all the features of our site. They help us maintain user sessions and prevent security threats. They do not collect or store any personal information.

Statistics: These cookies store information such as the number of website visitors, the number of unique visitors, which pages of the website have been visited, the source of the visit, etc. This data helps us understand and analyze website performance and areas for improvement.

Marketing: Our website displays advertisements. These cookies are used to personalize the ads we show you to make them meaningful to you. They also help us track the effectiveness of these advertising campaigns. The information stored in these cookies may also be used by third-party ad providers to show you ads on other websites in your browser as well.

Functional: These are cookies that assist with some non-essential features on our website. These features include integrating content such as videos or sharing website content on social media platforms.

Preferences: These cookies help us store your browsing preferences, such as language preferences, to enhance your browsing experience on future visits to the website.

We also use the Google Analytics audience measurement system, which helps us understand how users interact with our website. Google Analytics provides us with information on the total number of users visiting our website and the most popular sections of the site. All of this helps us gather insights that can assist us in improving navigation and providing higher-quality service to our users and customers. We may also use other tags such as Google Tag Manager for functional purposes, Meta Pixel, Google Ads, LinkedIn Ads, Pinterest Ads for advertising, as well as Microsoft Clarity for analytical purposes.

We also integrate social media plugins on our website (Facebook, LinkedIn, Pinterest, Instagram, etc.). The way the third-party platform uses the information collected from you is governed by its own privacy policy and your settings on the service.

Lastly, we may use tracking pixels (also called web beacons) on our website. Tracking pixels, including those from third parties, are small, usually invisible images that automatically load when a user visits our website.

Different browsers provide various methods for blocking and deleting cookies used by websites. You can adjust your browser settings to block/delete cookies. To learn more about managing and deleting cookies, consult wikipedia.org or www.allaboutcookies.org.

6. Security of Your Personal Data

We have taken reasonable measures to protect the data we collect against loss, misuse, unauthorized access, disclosure, alteration, and destruction.

7. Your Rights

BE WTR offers you the opportunity to exercise the following rights, guaranteed by applicable legal bases:

  • · The right to access your personal data.
  • · The right to correct or rectify inaccurate personal data.
  • · The right to limit or object to the processing of your personal data.
  • · The right to delete your personal data.
  • · The right to data portability.

Please note that these rights are not unlimited and may be subject to restrictions. If you wish to exercise any of these rights, we invite you to submit your request in writing along with a copy of a valid, certified copy of your identity document, dated and signed, via email to info@bewtr.com.

8. Contact

If you have any questions or concerns regarding the use of your personal data, please contact us at info@bewtr.com.